Three cold plunge protocols for muscle recovery: the athlete’s secret weapon
Muscle recovery is essential for consistent performance, whether you’re chasing mass, competing in back-to-back events, or conquering endurance ch...
Read moreHigh performance isn’t just about working harder - it’s about recovery, resilience, and creating systems that keep you at your best. Cold-water th...
Read moreNutrition and exercise may steal the spotlight in weight loss, but cold-water therapy (CWT) is the ultimate supporting act. By activating brown fa...
Read moreNewsflash: women aren’t small men! Yet, most research on cold water therapy (or in fact, most research in its entirety) is based on male physiolog...
Read moreCast your mind back to the BC era. Think Julius Caesar, Cicero, and white togas. Contrast therapy was emerging as the ultimate wellness hack (befor...
Read moreBelow are the rules we live by. 1. LEAVE THY EGO AT THE DOOR The cold is a powerful tool which demands respect. It will unleash greatness in you, ...
Read moreAs a serial founder and Monk's CEO, Laura Fullerton is not scared of working hard, but doing so while maintaining health and peak performance is as...
Read morePain is an inevitable part of life… right? No pain no gain, as the saying goes for those of us driving for next level living and performance. But w...
Read moreWhat you’re about to read is wild. Cold exposure has been shown to have protective effects against traumatic brain injuries and neurodegenerative d...
Read moreIf you’re already a physical marvel, strength, stamina, and grit are your friends. It’s likely taken hours out of your day, and days out of your mo...
Read moreWhat do the Kardashians, a Dutch world record holder and Hippocrates have in common? If you’re a ‘Wim Warrior’, you may already have guessed that i...
Read moreIt may not feel like it when you lower yourself into that first ice bath and involuntarily belt out the first line of the Lion King theme (just us?...
Read moreThe events of the last few years have brought our health into sharp focus, not least our mental health. But even before then, many of us were deal...
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